Lagos, Nigeria- May 9th 2023- Polo Avenue, West Africa’s go-to destination for luxury fashion received the Casablanca team led by its creative director and founder, Charaf Tajer.

The celebrated French-Moroccan sports-inspired menswear brand, popular for its aesthetics fusion between lux and leisure wear so far has seen stars like Davido, Travis Scott, French Montana, Skepta, Lewis Hamilton, Hailey Bieber and model Gigi Hadid wear their pieces.

During the visit, the Executive Director of Polo Avenue, Ms. Jennifer Obayuwana expressed satisfaction at the growth and acceptance of Casablanca in the luxury retail fashion space.

She said, “we are pleased to welcome Casablanca to Polo Avenue and have them witness first-hand their brand acceptability in the very dynamic Nigerian fashion and luxury space. As an après-sport clothing brand, Casablanca pieces have become an all-season must-have for our diverse clientele. As pioneers of luxury style in Nigeria, we pride ourselves as being the foremost luxury shoppers’ haven, always delivering authentic luxury fashion experience to our most valued shoppers”.

Various collections of the brand, including the Fall Winter 2023/24 collection, ‘For the Peace’ are available for sale at every Polo Avenue boutique.  The collection inspired by Syria’s capital Damascus, by the generosity and kindness of humanity found in between the devastation and ruins, reflects the pain and beauty found in a war zone. Featuring both men’s and women’s apparel, the collection played with prints, silk and knitwear.


Polo Avenue is a multi-brand and Nigeria’s premier luxury fashion destination that focuses on fashion, leather goods, footwear and fragrances from some of the world’s most revered brands such as Gucci, Jimmy Choo, Dolce & Gabbana, Bottega Veneta, Valentino, Amina Muaddi, Casablanca, Amiri, Berluti, Palm Angels, Balenciaga, Salvatore Ferragamo, Les Petite Joeuers, Lidford, Giuseppe Zanotti, among others.


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